What you'll learn

Build Your Foundation

Define your “why,” identify your ideal client, set your prices, and register your business legally.

Create Systems That Work

Develop contracts, intake forms, and onboarding templates to streamline your client experience.

Launch and Grow Confidently

Announce your business, attract your first clients, and plan for sustainable growth and balance.

Tips for Future Leaders

Great leaders aren’t born overnight—they’re built through relationships, credibility, and consistent growth. Success starts with connection: strong relationships form the foundation for referrals and trust. Your credibility is your greatest currency, so protect it fiercely. Don’t wait for everything to be perfect; progress comes from starting where you are. True resilience is built through support systems, not solo work. Every skill you build today—no matter how small—will serve your future clients and shape the leader you’re becoming.

A&V Innovations

Our journey began with a shared passion for care work and community — and the belief that birth professionals deserve the same support they give others. We’ve faced the same challenges many doulas encounter: finding clients, setting boundaries, managing systems, and building a business that feels sustainable. That’s why we created the Doula Business Starter Checklist — to help new and aspiring doulas start strong, stay grounded, and grow with confidence. This is the exact roadmap we wish we had when we began, and now it’s yours.

Unlock the Power to Turn Your Passion Into Purpose

Starting your doula business can feel overwhelming — but it doesn’t have to. The Doula Business Starter Checklist gives you every step to launch with clarity, confidence, and peace of mind. Inside, you’ll learn how to define your purpose, make your business legal, set up your systems, and attract your first clients — all in one simple, printable guide.

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